A leading agency marketer expects National Basketball Association sponsors to get behind innovative plans to resume the season at one or more central venues later this year
NBA’s restart options present ‘exciting’ opportunity for sponsors, says marketer
LeBron James of the Los Angeles Lakers shoots against the Brooklyn Nets on March 10, 2020 at Staples Center in Los Angeles, California. (Photo by Andrew D. Bernstein/NBAE via Getty Images)
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Portuguese football facing losses of €266m, warns of ‘collapse’ if league is suspended
Sónia Carneiro, executive director of Liga Portugal, has warned that the teams in the top two divisions of Portuguese league football are facing collective losses of over €250m ($304m) for the 2020-21 se…
NFL caps Super Bowl LV attendance at 22,000 fans
Super Bowl LV at Tampa's Raymond James Stadium on February 7 will officially have a capacity of 22,000 fans including 14,500 ticket buyers and 7,500 vaccinated health care workers who will be guests of…
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NBA sets competitive format for 2020-21 season
Upcoming campaign to feature play-in tournament, two-stage schedule release
NBL celebrates ‘historic day’ as LaMelo Ball is selected No. 3 in NBA Draft
The Hungry Jack’s National Basketball League has received a significant boost after former Next Stars player LaMelo Ball was selected No.