Sports data and technology company Genius Sports has today (Friday) entered into a landmark partnership with North American stock-car racing series Nascar
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Former Synergy trio launch ‘The Space Between’ agency
A new London-based sports and entertainment marketing agency called ‘The Space Between’ has been launched by former leading figures at two well-known sponsorship agencies.
All four NFL Divisional playoff games to have fan attendance
League, teams seek delicate balance between pandemic and fan engagement
Formula E signs TVA Sports rights deal, Extreme E kits out with Moncler
Pay-television broadcaster TVA Sports has agreed a three-year deal to become the exclusive French-language broadcaster of Formula E in Canada
Nascar, WynnBET complete Virginia-focused sports betting partnership
US stock car racing series Nascar has announced a multiyear sports betting partnership with WynnBET, which has been designated an authorized gaming operator of the organization
Globo ends legal battle with Turner over football rights, ‘nears’ F1 deal
Brazilian media group Globo and pay-television broadcaster Turner have drawn a line under their legal dispute which had been sparked by the introduction of a controversial media rights measure
F1 holds ‘substantive’ talks with Amazon over streaming deal
Chase Carey, the outgoing chief executive of Formula 1, has revealed that the motor-racing series has held talks with retail giant Amazon over a potential streaming rights deal