Events promotion company Matchroom Sport has announced that Matchroom Multi Sport has today been spun off to become its own wholly-owned subsidiary.
Previously a department within the wider Matchroom Sport group, Matchroom Multi Sport Ltd is now a separate trading limited company, with Emily Frazer, chief operating offer of Multi Sport since 2018, named as its managing director.
Matchroom founders Barry and Eddie Hearn will also sit on the board, alongside Professional Darts Corporation chief executive Matthew Porter.
Multi Sport oversees most of Matchroom’s properties away from its three key business areas in boxing, darts, and snooker, which are largely managed by its Matchroom Boxing, PDC and World Snooker Tour subsidiaries.
Among the key events in the Matchroom Multi Sport portfolio are the five pool majors – the World Pool Championship, Mosconi Cup, US Open Pool Championship, World Pool Masters and the World Cup of Pool – the World Championship of Ping Pong, tenpin bowling’s Weber Cup and the British Fast5 Netball All-Stars Championship.
Multi Sport is also the promoter behind two non-ranking snooker events: the Champion of Champions and the Championship League.
Matchroom Sport chairman Barry Hearn said: “The formation of Matchroom Multi Sport Ltd represents the latest development in the global expansion of Matchroom Sport across a broad range of interests.
“This marks an integral part of the long-term planning for the Matchroom Sport group to ensure diversity across a range of sports in our continued pursuit of excellence.”
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