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Kelme ups presence in Asia with AFC deal

Sportswear brand Kelme has become the sports apparel and official ball supplier for the Asian Football Confederation, covering the governing body’s 2021 to 2024 rights cycle.

As the Official Global Supporter of AFC national team competitions, Kelme will provide sports apparel and accessories for the AFC’s national team competitions from 2022 to 2024, and the official match ball for the 2023 Asian Cup in China.

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