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Bratches, Cross team up with Greg Norman at LIV Golf Investments

Sean Bratches has been appointed LIV Golf Investments' chief commercial officer

The Saudi-backed LIV Golf Investments has significantly bolstered its leadership team with the appointment of veteran sports industry executives Sean Bratches as chief commercial officer and Ron Cross as chief events officer.

Bratches spent close to 30 years with ESPN in a senior capacity and most recently served as Formula One's managing director of commercial operations.

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