Arsenal has signed up Los Angeles-based contemporary streetwear label 424 as its Official Formal Wear Partner.
The two-year, regional partnership will see 424 design and produce the club’s official suits. These will be worn by the men’s and women’s team players, and senior club officials and staff.
It is a first for Arsenal Women to be included in such a deal. The two organisations will also collaborate on several projects.
Dutch Italian fashion house Cavallaro Napoli had previously filled the position of Official Formal Wear Partner to the North-London club since 2017.
Arsenal full-back Héctor Bellerín’s friendship with co-founder of 424, Guillermo Andrade, was key in the development of the replacement agreement.
Bellerin featured heavily across the club’s promotional announcement of its new sponsor.
Arsenal commercial director, Peter Silverstone explained further the reasons the club were keen to sign with 424.
He said: “Their creative and innovative values match those of Arsenal Football Club and we look forward to collaborating with 424 to create exciting content and events to showcase their latest designs, whilst helping them reach a new audience and grow their brand internationally.”