Sweden

Telia is said to be exploring a sale of TV4 Media in a deal expected to value the broadcast group at much less than the Swedish telco paid five years ago.

Viaplay Group aims to deliver double-digit operating profit margins within five years following the drastic cost reduction programme enacted over the last six months and exits from loss-making international…

Swedish hotel group Strawberry has agreed a new multi-year deal to become the naming rights sponsor of the country's National Arena in Stockholm.

Viaplay Group has instigated price increases in two of its core markets as it bids to turn the tide after a turbulent 2023 dominated by huge financial losses, share sales and workforce cuts

The Swedish government has given its backing to a 2030 Winter Olympic and Paralympic Games bid that will be led by the country, with potential assistance from Latvia and Norway, but has stressed the importance of a Games concept that will be free from public funding.

Embattled Nordic media giant Viaplay Group has delayed the release of its third-quarter financials, due today (Tuesday), by one month in order to conclude talks with three major shareholders, as well as…

Spring Media, the Sweden-based international sports media agency, has announced the integration of recent acquisitions Athletic Sports Group (ASG) and Hogmore under the Spring Media brand, while Hans Svelander has been appointed as the company’s chief commercial officer.

Swedish public broadcaster SVT has secured highlights rights to the 2024 Paris Olympics, after striking a deal with media group Warner Bros. Discovery

TV4 Media, the Telia-owned broadcasting company, has acquired exclusive rights in Sweden to men's tennis' ATP Tour.

A new global table tennis event featuring some of the sport's leading male and female players, and based loosely on golf's Ryder Cup, is to debut later this year

Viaplay’s share price dropped a further 27.5 per cent last week, its biggest decline since early June when chief executive Anders Jensen resigned amid a worsening financial situation at the subscription streaming and linear broadcaster.

The Stockholm Open tennis tournament has rebranded as the BNP Paribas Nordic Open as part of a “long-term” title sponsorship with the French bank brokered by the Spring Media agency.

The Swedish Olympic Committee (SOK) is pushing ahead with plans to bid for the 2030 Winter Olympic Games following the release of a preliminary feasibility study into the proposal

The European Broadcasting Union’s 12-market deal with DAZN for sublicensed rights to the Uefa Women’s Champions League final includes commitments from public broadcasters in the Nordic countries of Fin…

Bonnier News and Swedish media group NTM have jointly acquired domestic broadcast rights to Sweden’s men’s and women’s bandy Elitserien competitions. T

Spring Media, the Sweden-based agency, has further boosted its sales team as part of an international expansion plan

The National Hockey League (NHL) is to return to Sweden for its annual Global Series later this year

The cost of sports media rights “will have to come down in various ways” according to Anders Jensen, the president and chief executive of subscription broadcaster Viaplay Group.