Sweden

Swedish automated production and live streaming firm Sportway has announced that all existing investors in the firm have provided more financial backing to close its latest round of funding with a total…

Nordic Entertainment (Nent) Group has extended its rights to the IndyCar US motor racing series for another three years

Supermarket chain Lidl has become a main sponsor of the Swedish Ice Hockey Association (SIF) in a five-year agreement

Norwegian media group Amedia and its Swedish counterpart Bonnier have acquired broadcast rights to French football’s Ligue 1.

The 2022 Scandinavian Mixed Hosted by Henrik and Annika will be held at Sweden’s Halmstad Golf Club on June 9-12 next year, organisers have announced.

Spring Media has announced a merger with fellow Stockholm-based sports marketing company Future Sports Agency and has secured funding from investment company Helix Kapital as part of plans to further strengthen…

The Swedish Olympic Committee (SOK) has signed an extension to its kit supply deal with Uniqlo

Sportway, the automated production and live streaming firm, has signed up the Swedish Tennis Association as its latest client in a two-year agreement

Nordic pay-television broadcaster Allente, whose customers span Denmark, Finland, Norway and Sweden, has secured a distribution deal with US media giant Discovery in which OTT platform discovery+ will…

Nordic Entertainment (Nent) Group has acquired exclusive media rights to Italy’s top-tier women’s football league, the Serie A Femminile, as it furthers bolsters its women’s sport portfolio. M

European Leagues, the body of European football leagues, has gone to market early with the centralised fastpath data rights to league and cup competitions organised by a total of 18 different league bodies…

Lega Serie A has accepted offers for rights to Italian football’s Coppa Italia and Supercoppa from 2021-22 to 2023-24 in four European countries, along with Australia, Hong Kong, Mongolia, Vietnam and s…

TV4, the Swedish commercial broadcaster, attracted a second-half audience of 2.83 million viewers on Tuesday evening for the Uefa European Championship round-of-16 clash between Sweden and Ukraine

Pay-television broadcaster C More has secured media rights in Sweden and Finland to Italy's Serie A for the next three seasons

Tuesday evening’s heavyweight Uefa European Championship clash between Germany and World Cup holders France attracted bumper audiences on free-to-air broadcasters in both countries.

Spring Media, the Stockholm-based agency, has extended its agreement to commercialise the broadcast rights and improve broadcast exposure for Sweden’s top speedway league.

Media company the Nordic Entertainment Group (Nent Group) has secured exclusive media rights to broadcast the 2021 and 2024 editions of the Copa América in multiple countries through its Viaplay subscription …