Fifa Women's World Cup
Features
How can the sports business in Asia respond to a de-globalised world?
How will global sports industries adapt to the likely prospect of a more inward looking world? And can cancelled events easily win back the hearts of fans in Asia? SportBusiness asks three experts on the region for their thoughts.
Asia-Pacific industry reacts to the award of the 2023 Women’s World Cup
Asia-Pacific sports industry insiders react to the award of the 2023 Fifa Women's World Cup to Australia and New Zealand.
“Our share of voice during the Women’s World Cup was extraordinary,” Adrian Farina, head of marketing, Visa, Europe
Visa’s head of marketing for Europe, Adrian Farina, has credited Uefa’s decision to unbundle the sponsorship rights for its men’s and women’s tournaments, saying that it provided the ‘trigger’ for the bra…
“Women’s football is about so much more than what happens on the pitch” | Fifa’s Sarai Bareman
SportBusiness speaks to Fifa's chief women’s football officer, Sarai Bareman, to get her reflections on the 2019 Women's World Cup in France and hear how she is hoping to leverage the momentum gained from that event to further develop women’s football around the world.
US team enters Women’s World Cup with heavy expectations, wage fight
Faced with their own lofty expectations, following last year's no-show by the US men's team and now embroiled in a legal challenge regarding pay equity, the American women's squad arrives to the 2019 Fifa Women's Cup with much on their shoulders. Randy Williams reports.
Australia and New Zealand win race to host 2023 Women’s World Cup
Australia and New Zealand have secured the rights to host the 2023 Women’s World Cup, beating off competition from Colombia.
Japan ‘to exit race’ for 2023 Women’s World Cup
Australia and New Zealand appear poised to land hosting rights to the 2023 Fifa Women’s World Cup amid reports that Japan will drop its bid for the national team football tournament.
Conmebol and Colombian FA question Fifa’s Women’s World Cup report
The South American Football Confederation (Conmebol) and the Colombian Football Federation (FCF) have written to Fifa over what they deem “erroneous and discriminatory conclusions” outlined in the rep…
Fifa says Covid-19 won’t affect $1bn investment in women’s football
Fifa has reassured stakeholders that it will not cut a promised $1bn (€920m) investment in women’s football as a result of the Covid-19 pandemic.
Governing bodies have plans for women’s football but is the pace of change fast enough?
Fifa and Uefa have both unveiled strategies for the long-term development of women's football. Frank Dunne examines what it would take to put female competitions on an equal footing with their male equivalents.
Le Floc’h: Fifa Women’s World Cup sponsorship rights could be unbundled in 2022
Women’s World Cup currently has two-tier sponsorship model
Global Partner tier includes sponsorship rights to all Fifa events