Commonwealth Games
Birmingham 2022 broadcast footprint finalised ahead of Games opening
Final broadcast deals signed ahead of the 2022 Commonwealth Games, which get under way tonight in Birmingham, have delivered typically strong exposure in competing nations topped up by deals in a handful…
Birmingham 2022 to pass Glasgow’s 1.3m ticket sales, commercial income ‘in good place’
The organisers of Birmingham’s 2022 Commonwealth Games, which get under way this evening with the opening ceremony, expect to soon surpass the ticket sales total registered at Glasgow 2014 and are also c…
CBC strikes late Commonwealth Games rights deal
Canadian public-service broadcaster CBC has acquired exclusive rights to the 2022 edition of the Commonwealth Games multi-sport event, which will take place in the English city of Birmingham from July…
Weimar appointed as Victoria 2026 CEO
Jeroen Weimar, the official who oversaw Victoria’s response to the Covid-19 pandemic, has been appointed as chief executive of the organising committee for the Victoria 2026 Commonwealth Games.
Birmingham 2022 makes various sponsorship additions
The organisers of the Birmingham 2022 Commonwealth Games have announced a number of additions to the event’s sponsorship portfolio.
Birmingham 2022 adds Reckitt as fifth top-tier sponsor
Health and hygiene products manufacturer Reckitt has agreed a deal to sponsor this summer’s Commonwealth Games in the English city of Birmingham.
Birmingham 2022 adds to top-tier sponsors with Chase
The organisers of the Birmingham 2022 Commonwealth Games have signed up digital bank Chase as a sponsor of the event
Weimar ‘being lined up’ as Victoria 2026 CEO; government pledges A$2.6bn investment
The official who oversaw Victoria’s response to the Covid-19 pandemic is being lined up to become chief executive of the organising committee for the Victoria 2026 Commonwealth Games, according to reports.
Commonwealth Games Australia secures Harvey Norman sponsorship
Commonwealth Games Australia has finalised a sponsorship agreement with Australian retailer Harvey Norman ahead of the Birmingham 2022 Commonwealth Games
Global Esports Federation appoints IMG to strategic and commercial role
The Global Esports Federation has appointed the IMG sports and entertainment agency as a commercial consultant ahead of the Commonwealth Esports Championships in Birmingham later this year
Victoria awarded 2026 Commonwealth Games
The 2026 Commonwealth Games have been awarded to cities across the Australian state of Victoria
Birmingham 2022 ‘likely to exceed’ ticketing target but miss sponsorship goal, says CEO Reid
The Birmingham 2022 Commonwealth Games is “likely to exceed” its ticketing revenue target but will fall short of its top-tier sponsorship goal, the chief executive of the organising committee has said.
Kenya’s KBC secures Commonwealth Games rights in TVMS deal
Kenyan state broadcaster KBC will be the exclusive free-to-air broadcaster for the 2022 Commonwealth Games, to be held in Birmingham from July 28 to August 8
Birmingham 2022 appoints commemorative stamp and coin licensees
Organisers of the Birmingham 2022 Commonwealth Games and CGF Partnerships, the commercial vehicle established by the Commonwealth Games Federation and the Sportfive agency, have agreed exclusive licensing…
Victoria enters exclusive talks over 2026 Commonwealth Games
The Commonwealth Games Federation has entered an exclusive dialogue period with the state of Victoria as the Australian region looks set to host the 2026 Commonwealth Games
Tasmania throws hat in the ring for 2026 Commonwealth Games
The Australian state of Tasmania has expressed interest in staging the 2026 Commonwealth Games or acting as a co-host
Commonwealth Esports Championships to be held alongside Birmingham 2022
Birmingham will host the inaugural Commonwealth Esports Championships this summer, with the event to run alongside the English city’s staging of the Commonwealth Games.
Birmingham City Council needs to plug ‘£25m Commonwealth Games shortfall’
A new report has warned of £25m ($34.1m/€30.8m