The race’s popularity among young fans, both new and existing, has shown F1’s senior executives that video games and esports can be central to engaging under-25s.
Our latest on Covid-19
2021 Boston Marathon postponed until at least next fall
The Boston Athletic Association has decided to postpone next year's Boston Marathon until "at least the fall of 2021" in the wake of the global Covid-19 pandemic
MLB ends 2020 season, but finish marred by positive Covid-19 test
Dodgers star Turner participates in World Series title celebration despite positive test
Football and Rocket League: A burgeoning relationship on the rocks
Barcelona, Paris Saint-Germain and AS Monaco have all invested in Rocket League esports, but the business case for doing so is shaky at best. Callum McCarthy examines an esport with huge, unfulfilled potential.
Esports | Stability is key for Overwatch League
Activision Blizzard has announced plans to launch a groundbreaking esports league. SportBusiness International looks at whether it will set a new commercial benchmark for the sector.
Former Electronic Arts marketing executive Bunge joins Riot Games
Riot Games, the publisher behind the League of Legends title, has appointed former Electronic Arts executive Jason Bunge as its first chief marketing officer
Uefa announces second edition of Uefa eEuro esports tournament
Uefa has announced plans for a second edition of its Uefa eEuro tournament, with the final of the esports event planned to coincide with the climax of the real Uefa European Championships in London next…
Formula 1 launches mobile esports competition
Formula 1 has launched a global esports competition based on the F1 Mobile Racing game.
The competition is open to anyone who downloads the free game which is played on mobile devices
Round-Up: Tokyo flame on display, Platini meets prosecutor, Indonesia recognises esports, and more
The Tokyo Olympic flame went on display at the Japanese Olympic Museum next to the National Stadium, the main venue for next year's Games
From old-school to digital dealing – How Content Arena is supporting sports media’s choking rights market
In spite of an increase in demand and a greater volume of content being available, "the market for trading rights is old-fashioned"
Yahoo Sports looks to operate at center of emerging sports industry trends
Verizon-owned digital sports media outlet looks to be aggressive in areas such as legalized wagering, 5G mobile networks, and virtual reality. Yahoo Sports general manager Geoff Reiss discusses the company's efforts with SportBusiness US Editor Eric Fisher
Indian fantasy sports industry can surmount recent legal hurdles, say experts
IPL driving growth in Indian fantasy sports sector
Users predicted to hit 100m this year
Sector continues to face legal challenges
Venue rivalry emerges as New York looks beyond Covid-19
Bradley Rial takes a look towards the future of event hosting in New York, one of the hardest-hit areas in the US during the Covid-19 pandemic.