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SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
Women’s Super League title sponsorship reinforces Barclays’ status as ‘financial partner of football’
Barclays global head of sponsorships and media, Tom Corbett, tells Adam Nelson why the bank has stepped up its association with football by signing a record-breaking title partnership with the Women's Super League.
A league of their own | Rugby League World Cup
John Duerden looks at how 2017 Rugby League World Cup host cities are using the tournament to market their destinations.
Sonny Bill Williams ‘given minority stake in Toronto Wolfpack’
Cross-code rugby international Sonny Bill Williams has reportedly been given a minority stake in the Toronto Wolfpack as part of a lucrative move to the newly-promoted Super League side
RLIF rebrands as International Rugby League
The Rugby League International Federation (RLIF) has announced it has rebranded as International Rugby League (IRL), effective from today (Tuesday)
ARLC announces Racing NSW chief V’landys as new chairman
The Australian Rugby League Commission has announced today (Monday) that Peter V’landys has been elected as the body’s new chairman and will take up the role at the end of October.
Brindley replaces Barwick as RLWC chair
Chris Brindley MBE has been named chair of the board for the 2021 Rugby League World Cup, which will be held in England
Real Madrid’s global partnership with Microsoft helps club to 30 per cent digital revenue growth
Spanish football giants Real Madrid have grown digital revenues over 30 per cent over the course of five-year partnership with Microsoft, creating a digital marketing platform that allows the club to engage with, and learn from, it's 450 million-strong global fanbase.
Best Partnership of the Year by Sportbusiness Award – FC Barcelona and Beko
For the past 11 years the annual Globe Soccer Awards have recognised exceptional talent in world football with many of the game’s biggest stars travelling to Dubai to receive their honours.
How Tokyo 2020 smashed the domestic sponsorship record for the Olympics
In the second of a trilogy of interviews with the Tokyo 2020 Organising Committee, SportBusiness spoke to Masahiko Sakamaki, the executive director of the committee’s marketing bureau.
“It’s like a wave that hits you” | British Olympic federations on their commercial preparations for the Games
British Gymnastics chief executive Jane Allen, British Swimming chief executive Jack Buckner and UK Athletics chairman Chris Clark discuss their organisations' plans for the final run-in ahead of Tokyo 2020 and explain how to ensure a strong commercial return from the Olympic Games.