To access this content requires a subscription
Please login with an account that does have access, or contact our sales team on
+44 (0) 20 7265 4100 or email webhelp@sportbusiness.com
SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
China Digest | CBA unveils national team plans; Milan sale finalised; Lander scraps Southampton deal
In this week's China sports industry round-up: Chinese Basketball Association details plans for two senior national teams; AC Milan's takeover saga reaches conclusion; Lander Sports pulls out of Southampton deal; Reading could be denied Premier League entry; and more.
China Digest | New fears over AC Milan ownership
In this week's China sports industry round-up: New revelations raise concerns over Chinese ownership of AC Milan; Trump comments extend UCLA 3 saga; and German tour disrupted by Tibet protest
FC Goa adds Deltin, confirms Adda52 Rummy sponsorship
Indian Super League football team FC Goa has added casino operator Deltin as an associate sponsor, and confirmed online betting brand Adda52 Rummy as title sponsor, in deals covering the 2019-20 season
Northern Ireland’s FA Cup swaps lagers in five-year title sponsor deal
The Irish Football Association (IFA) has signed up Sadler’s Peaky Blinder Lager as title sponsor to its leading cup competition.
LA Dodgers co-owner Boehly tables unsuccessful Chelsea takeover bid
US financier Todd Boehly, part-owner of Major League Baseball’s Los Angeles Dodgers, has made an unsuccessful bid to buy English Premier League outfit Chelsea from Russian oligarch Roman Abramovich.
Bids invited for Uefa club competitions official match ball rights
Uefa has invited tenders in the sports category, including the official match ball, for its men’s club competitions for the 2021-24 commercial cycle.
Wizards deploy multi-pronged strategy to develop Japanese fandom
In just a short amount of time, the Wizards have put themselves in prime position to become the NBA's most-popular team in Japan following the arrival of Rui Hachimura. Bob Williams discovers how they have done it.
Focused activations | Ben Stokes’ tweet helps Specsavers make the most of its ECB partnership
Opticians brand Specsavers used its title sponsorship of this summer’s Ashes series to focus on the resonances between its products and Test cricket, while a quick response to a Ben Stokes tweet showed the value in reactive marketing. Adam Nelson reports.
Best Partnership of the Year by SportBusiness Award – Manchester City and SAP
For the past 11 years the annual Globe Soccer Awards have recognised exceptional talent in world football with many of the game’s biggest stars travelling to Dubai to receive their honours.
Best Partnership of the Year by SportBusiness Award – Real Madrid And Emirates
For the past 11 years the annual Globe Soccer Awards have recognised exceptional talent in world football with many of the game’s biggest stars travelling to Dubai to receive their honours.