IMG Media’s Hillary Mandel has an appetite for some of sport’s most lucrative deals. She caught up with James Emmett to chew the fat over the evolution of the influential agency.
Our latest on Covid-19
All four NFL Divisional playoff games to have fan attendance
League, teams seek delicate balance between pandemic and fan engagement
Golden Knights and Kings join growing list of NHL teams with helmet deals
The Vegas Golden Knights and LA Kings have become the latest NHL franchises to sign helmet sponsorship deals for the rescheduled 2020-21 season that got underway this week
Riot Games on a mission to turn 100m-plus League of Legends players into viewers
Luxury brands and streaming platforms are desperate to tap into more of League of Legends' 100m-plus player base, but making them accessible is a challenge even for the game's publisher, Riot. Callum McCarthy reports.
The Numbers Game: Big Data and the Business of Sport | Big data strategy – 2.2 Evolution, not revolution
How does data-driven strategy evolve? The answer is slowly – and the comparative youth of the discipline is the principal reason for that.
NWHL, Stathletes agree to data partnership for 2021 season
The National Women’s Hockey League has announced a partnership with Canada-based ice hockey analytics company Stathletes, which will provide data and insights to the league’s teams throughout the NWHL…
Barcelona and Tencent combine for Covid-19 relief
FC Barcelona and Chinese technology company Tencent are partnering to provide medical equipment and materials to help the Covid-19 relief effort in Catalonia
Matchroom founder Hearn recovering after ‘minor heart attack’
Barry Hearn, the event promoter and founder and chairman of the Matchroom Sport agency, is recovering after suffering a heart attack on Sunday
Coronavirus update: Fifa postpones Women’s World Cups, Japanese leagues pushed back, and more,
Fifa has postponed all men's and women's international matches due to be played in June, as well as this year's Under-20 and Under-17 Women's World Cups
‘The aim is to speak to a truly global audience’ | Why Fifa is getting into the podcast game
Governing body partners with Universal Music Group to develop insight around music and entertainment
Fifa launching new podcast series, PlayOn, hosted by One Direction’s Liam Payne
Miles Jacobson I Who are the winners and losers of Brexit’s impact on football?
Miles Jacobson, the man behind the Football Manager simulation, explains some of the likely effects of Brexit on the game and the transfer market in both the UK and Europe
NHL helmet sponsors offer stop-gap solution – and insights about the future
Keith Wachtel, NHL's chief business officer, speaks to SportBusiness about the wider strategy behind the league's new division and helmet sponsorships for the 2020-21 season.
Football Association’s Swarbrick looks for silver lining in “tough” 2021
Matthew Glendinning talks to Kathryn Swarbrick, the FA’s commercial and marketing director, about what is on the horizon for English football's governing body as it continues to develop its brand strategy amid the pandemic.