Tennis

The Lawn Tennis Association, the sport's UK governing body, has signed a comprehensive four-year domestic media rights agreement with the specialist Tennis Channel

French sports brand Lacoste has extended its ‘Premium Partner’ agreement with Roland Garros until 2030 in what is understood to be the most expensive outfitter deal among the four tennis grand slams.

Portia Archer, a senior US sports and media executive, has today (Wednesday) been named as the new chief executive of the Women’s Tennis Association.

Existing investors Pershing Square Foundation and Prysm Capital are among those injecting fresh funding.

Warner Bros. Discovery has retained exclusive rights to Wimbledon in 11 European markets in a play designed to drive consumers to its new Max streaming service being rolled out across the continent

Jaguar Land Rover (JLR), the UK car manufacturer, has extended and tweaked its major sponsorship deal with the Wimbledon Championships to make its Range Rover brand the face of the partnership

Saudi Arabia’s Public Investment Fund (PIF) has struck a multi-year deal with the Women's Tennis Association that mirrors its agreement with the men's Tour: sponsorship but no equity investment.

The International Tennis Federation has announced that Microsoft has renewed its sponsorship of the Billie Jean King Cup.

Rights sales processes are being issued in Mena for WTA Tour and Fiba basketball, SportBusiness understands, as DAZN’s Broadcast Partnerships arm seeks to maximise the impact of major events in the region and end the Tour blackout.

The ATP and WTA are understood to have reached consensus on key issues that would enable the two entities to combine their commercial interests, paving the way for a historic merger.

The Association of Tennis Professionals (ATP) has announced a new multi-year sponsorship agreement with Yokohama Tire.

The Women’s Tennis Association (WTA) has announced its season-ending WTA Finals will be staged in the Saudi capital Riyadh after it agreed a three-year deal with the Saudi Tennis Federation (STF).

ATP Media intends to have put in place full remote production in two years’ time as it joins other sports rights-holders in embracing the technology designed to streamline costs and reduce carbon footprint.

BeIN Sports, the pay-television broadcaster, is to continue as the rights-holder of the Wimbledon Championships in France for five more editions, following a long period of negotiations.

Women's tennis' WTA Tour is back on screens in China for the first time in two years after streaming service Youku acquired the rights in a three-year deal.

DR, the public-service broadcaster in Denmark, has committed to showing the Wimbledon Championships for at least the next three editions, having struck a last-minute single tournament deal last year.