Rugby Union
England rugby Test matches against USA and Canada to air on Channel 4
England's home Test matches against the United States and Canada next month will be broadcast on UK terrestrial television following a deal between the Rugby Football Union and free-to-air broadcaster…
Powerade tops up sponsor roster for Lions tour
Coca-Cola Company’s global hydration brand, Powerade, has signed on as the latest sponsor of the British & Irish Lions’ forthcoming rugby union tour to South Africa.
World Rugby’s latest deal with Mastercard focuses on developing women’s rugby
World Rugby has built on its association with global payments specialist Mastercard with a new sponsorship deal focused on women’s rugby.
Fiji Rugby hails ‘superior’ Nike kit deal
US sportswear manufacturer Nike has agreed a deal to become the official kit supplier of Fiji Rugby
Ryle Nugent appointed CEO of Premier Sports Asia
Irish sports television executive and broadcaster Ryle Nugent has been appointed chief executive of Premier Sports Asia, the rugby union-focused streaming platform targeting Asian markets
Lions add Santander International ahead of Jersey training camp
The British & Irish Lions have continued a sponsorship drive ahead of this summer's tour of South Africa with the signing of financial services firm Santander International
Cazoo takes WRU front-of-shirt rights in latest sponsorship move
The Welsh Rugby Union has signed up online automotive retailer Cazoo as its new front-of-shirt sponsor
Asia Rugby revamps event calendar, Asia Championships set for November
Asia Rugby has revealed an updated event calendar for 2021 which sees the Asia Championships moved to November and the introduction of a new sevens competition
New Zealand Rugby names Mitchell as new chair
Stewart Mitchell has been appointed as the new chair of New Zealand Rugby, and will be joined by Farah Palmer as his deputy
RugbyPass acquires Sports Analytics
Sky New Zealand-owned digital media platform RugbyPass has moved to acquire sports data and analytics company Sports Analytics
MTN extends headline sponsorship of SA Rugby
Telco MTN has renewed its headline sponsorship of South Africa’s men’s rugby union team and has also been confirmed as a principal partner of the British and Irish Lions’ upcoming tour of the country.
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PAS to sponsor Lions tour of South Africa
The British and Irish Lions and South Africa Rugby have signed up sports nutrition brand Pro Athlete Supplementation as the latest sponsor for the upcoming series between the two sides
Stan Sport acquires rights for Lions tour of South Africa
Australian streaming platform Stan Sport has acquired exclusive media rights for the upcoming British and Irish Lions tour of South Africa
UK competition regulator investigating CVC’s Six Nations investment
Private equity giant CVC Capital Partners’ investment in Six Nations Rugby, the official organising body of rugby union’s Six Nations Championship and Autumn Internationals, is under investigation by …
Land Rover continues long-running Lions association for South Africa tour
Automotive manufacturer Land Rover has signed up as a sponsor of the 2021 British & Irish Lions Tour of South Africa
Top 14 secures UK and Ireland coverage with Premier Sports deal
Subscription broadcaster Premier Sports has acquired broadcast rights in the UK and Ireland to the Top 14, France’s top-tier rugby union club competition, until the end of the 2022-23 season.
Lions marks latest rugby move for Dove Men+Care
Unilever-owned male skincare brand Dove Men+Care has extended its presence in the rugby market by becoming a sponsor of the British & Irish Lions in a deal brokered by the CSM Sport & Entertainment agency
South Africa to return to Rugby Championship in 2021
The Rugby Championship, the southern hemisphere-based international rugby union tournament, will welcome back world champions South Africa for its 2021 edition