Sports Betting
DraftKings to launch streaming service ‘in coming weeks’
Sports betting company DraftKings is reportedly planning to launch a free, ad-supported streaming video service
Yahoo acquires social sports betting app Wagr
Global technology company Yahoo has announced the acquisition of Wagr, the peer-to-peer sports betting app
World Aquatics calls in Sportradar Integrity Services to monitor water polo
The Sportradar Integrity Services arm of sports technology company Sportradar has further expanded its client portfolio by agreeing a two-year deal with World Aquatics
NWSL strengthens IMG connection with betting data, streaming rights deal
IMG Arena, the sports data and technology arm of the IMG agency, has secured the exclusive worldwide betting data and streaming rights for the National Women’s Soccer League (NWSL) and been appointed a…
Volleyball World nets FanCode deal, expands Stake.com sponsorship
Indian digital platform FanCode has secured a two-year exclusive media rights deal with Volleyball World, the commercial entity created by the International Volleyball Federation (FIVB) and private equity…
NASCAR deal is PrizePicks’ first with a major US league
North American fantasy sports operator PrizePicks has landed its first sponsorship deal with a major US sports competition, signing a multi-year agreement with NASCAR to become its official fantasy sports…
US leagues, networks launch alliance to promote responsible betting ads
Top American sports leagues and broadcasters NBCUniversal and Fox have formed an alliance to promote responsible approaches toward sports betting advertising
Lovett to lead Dentsu’s new sports analytics offering
The Dentsu Sports International agency has announced the launch of Dentsu Sports Analytics, a new division that will be led by Glenn Lovett as global managing director
Gaming Society, NBC Sports team up to produce women’s sports content
Betting education platform Gaming Society and NBC Sports' On Her Turf have announced a new content partnership aimed at expanding women's sports editorial coverage and promotion
EPL clubs agree gambling sponsor shirt-front ban, keep sleeve and LED options open
Premier League clubs have ‘bowed to the inevitable’ by collectively agreeing to withdraw gambling sponsorship from the front of clubs’ matchday shirts, starting after the end of the 2025-26 season.
Canadian Premier League nets Tonybet as sponsor
Football’s Canadian Premier League has announced a multi-year sponsorship deal with online gambling company Tonybet.
IMG Arena names Lissauer as general manager as Leap acquisition closes
IMG Arena, the betting division of the Endeavor-owned IMG agency, has appointed Yariv Lissauer as senior director and general manager after completing its acquisition of virtual sports and casino games…
WSL lands first US betting data deal with ALT Sports Data
The World Surf League has announced an agreement with ALT Sports Data for official sports data distribution to the betting industry for the WSL Championship Tour, making it the first such deal for the…
Betfred replaces Cazoo as main sponsor of Derby, Oaks
Betting operator Betfred has been named as the new main sponsor of two of the UK's leading flat racing classics, the Derby and the Oaks
CBF seeking greater cut from Brazilian sports betting revenue
The Brazilian Football Confederation (CBF) has called on the Ministry of Finance to make changes to the law that will regulate the domestic sports betting sector in order to increase its share of revenue
Spotify’s The Ringer launches video content on FanDuel TV
Spotify-owned sports and culture media company The Ringer is launching sports-themed programming on FanDuel TV
Dafabet becomes AFA regional sponsor in Asia
The Argentinian Football Association (AFA) has announced betting company Dafabet as its new regional sponsor in Asia through until 2024
Bally’s becomes MiLB’s first national rights-holder
Global casino and entertainment company Bally's Corporation has entered into a multi-year agreement with Minor League Baseball (MiLB) to become the league's first national media rights-holder and exclusive…