Sponsorship & Marketing
Sponsor deadline for Six Nations
The Six Nations committee has set itself a November 5 deadline by which to replace its departed title sponsor LloydsTSB.
NHL signs with FanBuzz
The NHL has signed a deal with FanBuzz to develop and operate the NHL catalogue and online stores for the league and its 30 member clubs.
Dreyfus nears KirchSport win
The creditors of KirchMedia have agreed to a management buy-out (MBO) - headed up by former adidas chairman and CEO Robert-Louis Dreyfus (pictured) - of its sports rights business, KirchSport.
Second CL TV deal signed off
UEFA and its marketing partner TEAM have confirmed that a second TV rights deal has been signed for the new Champions League contract.
Rugby clubs drink to new deals
Brewers Tetley's has signed sponsorship deals with two English Premiership rugby clubs.
Cybird signs F1 deal
JASDAQ-listed mobile internet solutions provider Cybird has completed a tie-up with Sports Telecom Ltd to provide mobile content aimed at Formula One fans.
MP Web signs Sampdoria net deal
MP Web, the new media arm of Italian marketing firm Media Partners, has clinched a deal to handle the exclusive management of the Sampdoria official website.
MTG secures ice hockey deal
KirchSport has negotiated a renewal deal with pan-Scandinavian broadcaster the Modern Times Group (MTG) for the television rights to the International Ice Hockey Federation (IIHF) World Championship.
Turner Sports grabs the Open
US cable broadcaster Turner Sports has won the TV rights for the British Open golf championship in a new seven-year deal.
Fox Sports Espanol signs internet alliance
Fox Sports Espanol, the 24-hour Spanish-language US sports network, has entered into a partnership with internet portal Terra.com.
Nike ‘ahead’ of rival adidas
According to new research from Sport+Markt, Nike is edging ahead of its main rival adidas in European soccer.
Sportwelt falls into insolvency
German sports marketing firm Sportwelt has collapsed into insolvency according to local media reports.
Fast Track merges with Marketing Activity
UK-based agency Fast Track is to merge with sports marketing agency Marketing Activity.
Premier1 stalls again
Premier1 Grand Prix - the motorsport and soccer hybrid - has put back its launch date by a further 12 months, but insists the series is far from dead.
Quokka investors to sue Merrill Lynch
Investors in defunct internet firm Quokka Sports have filed a securities fraud claim against the financial group Merrill Lynch and analyst Henry Blodget.
Poll exposes cash fears
Soccer chiefs have spoken of their financial concerns at the state of the game, in a major new survey conducted by the English Football Association (FA).
West Indies swing the axe
The West Indian Cricket Board has fired its under pressure chief executive Gregory Shillingford.
NFL in interest level nose dive
Interest levels in the NFL have taken their biggest dip in nearly ten years, according to a major survey.