Hertha Berlin

US private equity investor 777 Partners has added Hertha BSC to its football portfolio after concluding a deal to acquire a majority stake in the company which operates the German Bundesliga club’s sports t…

Hertha BSC is poised to become the subject of the largest acquisition to date by a foreign company in the German Bundesliga after US private equity investor 777 Partners agreed a deal to purchase the majority…

Bundesliga club Hertha Berlin has expanded its association with real estate company CG Elementum to include sleeve sponsorship rights

Carsten Schmidt has stepped down from his role as managing director of Bundesliga side Hertha Berlin with immediate effect for what have been described as reasons connected to his private family life

German Bundesliga football club Hertha Berlin has agreed a deal for online used-car marketplace Autohero to become its new main shirt sponsor

German Bundesliga club Hertha Berlin has signed national estate agent firm Homeday as its new main sponsor

German Bundesliga club Hertha Berlin has extended its contract with automotive manufacturer Hyundai

Top-tier Bundesliga football club Hertha Berlin has extended its long-term relationship with TOP Radiovermarktung, the regional marketer of the German capital city radio station 94

Carsten Schmidt, the former chief executive of German pay-television broadcaster Sky Deutschland, has been named as the chief executive of German Bundesliga club Hertha Berlin

Sports betting company Betway has signed a three-year sponsorship agreement with German Bundesliga club Hertha Berlin, starting in 2020-21

Sports teams and rights-holders are today presented with a panoply of funding mechanisms to help raise money: issuing of mini-bonds, shares and other crowdfunding initiatives; financing against commercial rights; and insurance-backed loans are all competing against the high-street banks.