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Mainz won’t extend Lotto kit supply deal

Mainz gather prior to a Bundesliga match against Bayer 04 Leverkusen (by Jörg Schüler/Getty Images)

German Bundesliga football club Mainz 05 has said it will have a new kit partner for the 2020-21 season after choosing not to extend its deal with Italian sportswear manufacturer Lotto.

Mainz is currently reaching the end of a five-season deal with Lotto that was signed in June 2015. The contract commenced with the 2015-16 season.

Lotto previously provided Mainz’s kits between 2001 and 2008 and replaced US sportswear company Nike in the role.

In March 2019, Mainz extended its partnership with window and door manufacturer Profine, its main sponsor, reversing a previously announced change to its strategy.

Profine has been a partner of Mainz since 2014 and became its main shirt sponsor at the start of the 2015-16 season. In July 2018, the two parties said Profine’s Kömmerling brand would continue to feature on the Mainz shirt front during the 2018-19 season, and then become a second-tier sponsor and exclusive partner of the club for a further three years.

In March, Mainz said a new four-season deal had been struck, whereby Kömmerling will continue as its main shirt sponsor until the end of the 2022-23 campaign. The agreement means Profine will become Mainz’s longest-serving main sponsor.