Chinese streaming platform Huya has signed an exclusive five-year media rights deal with China’s League of Legends operator Tengjing Sports and will pay a total of CNY2.013bn ($311m/€256.7m)
Huya acquires exclusive rights for LoL Demacia Cup
Chinese streaming platform Huya has acquired exclusive media rights in China for the 2021 edition of the upcoming League of Legends 2021 Demacia Cup esports competition
OL Groupe secures LDLC naming rights deal for new arena
OL Groupe, the owners of French football club Olympique Lyonnais, has signed an arena naming rights agreement with technology retailer LDLC
BeIN secures rights to PSG esports tournament in multiple territories
BeIN Media Group, the international pay-television broadcaster, has acquired rights in a number of territories to the All at Home Gaming Cup, a new esports competition launched by French Ligue 1 side Paris…
DreamHack extends Sport1 rights deal, signs Blizzard tie-up with ESL
German sports broadcaster Sport1 has renewed its agreement with esports organisation DreamHack, with content to be distributed across its eSports1 pay-television channel