EXCLUSIVE: Handball Bundesliga keen to balance exclusivity in new domestic rights deals

Action from the HBL match between THW Kiel and SC Magdeburg in Kiel. (Photo by Martin Rose/Getty Images)

Germany’s Handball Bundesliga is looking to carve out the ability to stream matches itself to its fans in any new domestic broadcast rights agreement after launching its invitation to tender last week.

The Handball Bundesliga (HBL) initiated the ITT process for its domestic media rights following the end of an exclusive re-negotiation period with incumbent broadcaster Sky Deutschland. The rights cover the 2023-24 to 2028-29 period. The packages also include matches from the second-tier 2. HBL , the DHB-Pokal and the Super Cup.

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