Conmebol, the governing body for football in South America, has added Coca-Cola to its sponsorship portfolio in a four-year deal covering various club competitions.
The wide-ranging deal will run across Conmebol’s 2023-26 sponsorship cycle, with activation extending to both the Coca-Cola brand itself and its energy drink Powerade.
You need to have an account to access our content
Find out more about our news, features and services
Already have an account? Sign in here