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BetVictor extends World Cup of Darts title deal into 2020

(Photo by Dan Kitwood/Getty Images)

Online gambling company BetVictor has renewed its title sponsorship of the World Cup of Darts – the national team competition owned by darts’ governing body, the Professional Darts Corporation (PDC).

The next edition of the tournament, which was introduced to the darts calendar in 2010, will take place in June at the Barclaycard Arena in Hamburg.

Commenting on the one one-year deal, PDC chairman Barry Hearn, said: “The World Cup of Darts reflects our worldwide growth as a sport and is getting more competitive every year as developing nations gain valuable big-stage experience.

“The tournament is massively popular with players, fans and our worldwide broadcast partners and I’m sure that the 2020 BetVictor World Cup of Darts will be another huge success.”

BetVictor has previously struck title sponsorship agreements with the PDC on a number of tournaments, including the 2019 BetVictor Masters, formerly known as the Unibet Masters, and the BetVictor World Matchplay, from 2013 to 2017, now known as the Betfred World Matchplay.

The PDC currently has deals with five other betting and gaming companies: Betfred, BoyleSports, Jack’s Casino, Ladbrokes, Paddy Power, Unibet and Williams Hill and the BetVictor World Matchplay, from 2013 to 2017.