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Barnard appointed Ironman CMO

Pro athletes exit the water during the Ironman World Championship on October 8, 2022 in Kailua Kona, Hawaii (by Tom Pennington/Getty Images for Ironman)

Ironman has announced the promotion of Marieka Barnard to the role of chief marketing officer.

Barnard previously served as the vice-president of event marketing for the company and now comes in to succeed Suzanne Cohen, who leaves the company.

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