Italian Serie A
What the European Super League controversy will mean for sponsorship
The plot by 12 clubs to break away from the Champions League has undermined their claims to represent certain values and engagement with their fanbases. Ben Cronin, global head of Publicis Sport & Entertainment says sponsorship could suffer as a result
Serie A ‘reduces asking price’ for second live rights package
Lega Serie A, the governing body of the top division of Italian club football, is thought to have lowered the asking price for its second package of live domestic rights for the 2021-22 to 2023-24 period
Sky appeals award of Serie A rights to DAZN
Italian pay-television broadcaster Sky Italia has moved to block the recent award of domestic Serie A broadcast rights to DAZN, the subscription streaming broadcaster, in an appeal lodged with a Milan…
Serie A president Dal Pino faced with calls to step down
Lega Serie A president Paolo Dal Pino has seen his position come into question after a group of seven clubs from the top division of Italian football have called on him to resign
US investor-owned Serie A club Spezia extends kit deal with Acerbis
Italian Serie A newcomer Spezia Calcio has extended its kit supply deal with the Acerbis sports brand until the end of the 2022-2023 season
DAZN remains in talks over DTT Serie A solution, regulator launches TIM probe
DAZN Group, the global sports subscription service and media company, remains in talks with different media companies in Italy with regards to digital terrestrial or DTH satellite viewing solutions for…
Infront lands bulk of Serie A international rights
The Infront agency has acquired the international media rights for Italian football's Serie A in most markets around the world for the next three seasons, from 2021-22 to 2023-24, after receiving the unanimous…
DAZN’s Rushton on monetising Serie A deal, OTT ‘tipping point’ and work with telcos
DAZN Group, the global sports subscription service and media company, will make money on its investment in domestic Serie A rights, according to co-chief executive James Rushton, who claims that Italy…
Sky fails with Serie A rights offer, new tender to be launched
Lega Serie A, the governing body of the top division of Italian club football, has said it will launch a new tender process for its final package of domestic rights after an improved offer from pay-television…
DAZN rules out Sky Serie A sublicensing deal, explores digital terrestrial options
DAZN, the multi-platform subscription broadcaster, has said there is no chance of a sublicensing deal being struck with pay-television broadcaster Sky Italia for Italian Serie A football rights, but a…
IMG lays out counterclaim over DAZN’s terminated Serie A deal in Brazil
The IMG agency is claiming up to $11.5m (€9.8m) in a legal case between itself and DAZN over the OTT subscription broadcaster’s terminated deal for Serie A broadcast rights in Brazil.
Clubs to vote again on DAZN Serie A bid on Friday after latest stalemate
Italian Serie A football clubs will convene again on Friday after once again failing to find the necessary majority to back a domestic rights deal from 2021-22 to 2023-24 with DAZN, the multi-platform…
Lega Serie A braced for sizeable drop in international rights value
Lega Serie A chief executive Luigi De Siervo is expecting a significant reduction in the value of international broadcast rights to the top division of Italian club football
Lega Serie A, Sky at loggerheads ahead of ‘decisive’ TV rights meeting
Lega Serie A, the organising body of the top division of Italian club football, has found itself at odds with rights-holder Sky Italia as the pay-television broadcaster seeks to retain its status for the…
Roma signs deals with REPX and LeoVegas.News
Italian Serie A football club AS Roma has added fintech company REPX and LeoVegas.News, a sports website operated by online casino LeoVegas, to its official partner roster
AC Milan signs Therabody as ‘Official Recovery Partner’
Italian Serie A club AC Milan has become the latest sports organisation to sign up training and recovery technology company Therabody to its sponsorship roster
Serie A TV rights impasse remains after ‘group of nine’ hit back at criticism
Italy’s Serie A clubs have once again failed to award domestic broadcast rights for the 2021-24 cycle as a deadlock between clubs persists.
Group of Serie A clubs call for urgent domestic TV rights award
A group of seven clubs have written to Lega Serie A president, Paolo Dal Pino, calling for the next broadcast rights deals for the top division of Italian football to be given priority over the potential…