Italian Serie A

Turkish blockchain technology provider Bitci has become a premium partner of Italian Serie A club Spezia Calcio for the next three seasons, from 2021-22 to 2023-24

Juventus has seen its losses more than double to a record high of €209.9m ($245.7m) for the year ending June 30, 2021, as the Italian Serie A club saw Covid-19 badly affect its business model.

Italian Serie A side Juventus has expanded its regional sponsorship deal with Italian heating systems brand Ariston to include Indonesia

Italian coffee brand Pop Caffè has become the official coffee partner of reigning Italian Serie A champions Inter Milan for the next two seasons.

Lega Serie A chief executive Luigi De Siervo has said the organisation’s new production centre will help it potentially offer matches on a direct-to-consumer basis from the 2024-25 season onwards.

Serie A club Atalanta has expanded its sponsorship contract with chemical and plastics company Radici Group, while fellow Italian clubs Roma and Spezia Calcio have signed up food delivery service Uber…

Talks over the possible entry of private equity funding into Serie A, the top division of Italian club football, are said to have resumed, with CVC Capital Partners now out of contention, according to…

Korean tyre brand Nexen Tire has become Italian Serie A club AC Milan’s new tyre sponsor in the Italian market.

DAZN, the multi-platform subscription broadcaster, has apologised for difficulties encountered by some customers during its broadcast output from the opening round of 2021-22 Serie A games, but has maintained…

Italian Serie A club Napoli has named e-commerce giant Amazon as its sleeve sponsor for the next two years, from 2021-22 to 2022-23

Serie A, the top division of Italian club football, kicked off its 2021-22 season with 20 new international rights-holders in place as late contract extensions were agreed by the Infront agency in the…

Italian fashion house Giorgio Armani has agreed to become the kit supplier to Italian Serie A club Napoli using its EA7 sportswear brand

Indian media group Viacom 18 has acquired the media rights for the Italian Serie A in the Indian subcontinent in a three-year deal with the Infront agency

Sports rights formerly held by Fox Sports Asia, which is shutting down next month, have attracted bids from several companies interested in taking over the Disney-owned pay-television platform's position…

Sky Italia has finalised an agreement with OTT subscription broadcaster DAZN that enables the pay-television broadcaster to show all Serie A matches via satellite television in bars, hotels and other public…

Subscription broadcaster beIN Sports and Italy’s Lega Serie A have announced a three-season rights renewal in France and Southeast Asia, along with the addition of the rights in Malaysia, Singapore and N…

Italian energy provider Alperia, has become the ‘Official Green Energy Partner’ of Italian Serie A club Juventus.