Matthew Williams

Sports marketing agency Right Formula has made sports PR and content agency Patterrn its latest business acquisition

GB Snowsport has boosted its sponsorship portfolio with the addition of the Rubicon Raw Energy drink brand

Premier League club Fulham FC has terminated its sponsorship agreement with online trading company Titan Capital Markets

Premier League club Southampton has signed up green investment platform Ecowatt as its new training kit sponsor

The volume of US brands agreeing sponsorship deals with Formula 1 teams has increased by 66 per cent in the last two years, according to the latest research from SportBusiness Sponsorship

Premier League club Brentford has signed an agreement with Sega based around the Football Manager simulation video game

Italian Serie A club Inter Milan has confirmed that it is searching for a new front-of-shirt sponsor amid the financial struggles of blockchain network DigitalBits

Amaury Sport Organisation (ASO), organiser of the Tour de France and other road cycling events, has signed an extension to its sponsorship contract with supermarket retailer E.Leclerc

French Ligue 1 club Olympique Lyonnais has renewed its agreement with the Sportfive agency

Spanish energy company Repsol has extended its title sponsorship agreement with the Honda Racing Corporation for its MotoGP team

Spanish LaLiga club Sevilla has signed up Indian casino operator Khelraja as a sponsor

MotoGP owner and operator Dorna Sports has signed an extension to its sponsorship contract with lubricant manufacturer Liqui Moly