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SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
Mascots unveiled for 2022 Beijing Winter Olympics
The Beijing Organising Committee for the 2022 Olympic and Paralympic Winter Games has launched the events' official mascots at a ceremony at the Shougang Ice Hockey Arena
SportBusiness Postgraduate Course Rankings 2017 | Emerging markets – When will developing regions make the grade?
Schools in developing sports markets such as China and India are forging links that could eventually push them towards the top set in sports business postgraduate academia. Richard Mulligan reports.
China prioritises winter sports vocational courses to meet Beijing 2022 demand
The Chinese Ministry of Education released an updated list of higher vocational education programs offering training in ice and snow sports facility maintenance and management, to meet increasing demand…
ESPN’s inaugural Chinese Winter X Games to be in Hebei
ESPN announced Wednesday that the first Winter X Games to be held in China will be in the district of Chongli, in Hebei province, on February 21-23, 2020
Olympic Channel details plans for Lausanne’s Youth Olympics
The Olympic Channel, the International Olympic Committee’s OTT platform, has said it will provide 300 hours of coverage of the 2020 winter Youth Olympic Games, which takes place in Lausanne, Switzerland f…
Legacy secured for PyeongChang 2018 venues, 2024 Youth Olympics targeted
Gangwon Province Governor, Choi Moon-soon, has revealed legacy plans for three venues from the 2018 winter Olympic Games in PyeongChang, adding that a bid is set to be made for the 2024 winter Youth Olympic…
Best Partnership of the Year by SportBusiness Award – Real Madrid And Emirates
For the past 11 years the annual Globe Soccer Awards have recognised exceptional talent in world football with many of the game’s biggest stars travelling to Dubai to receive their honours.
Uefa and Team get off to winning Champions League start but caution prevails
Media rights increases for the Uefa Champions League in the UK, US and France have vindicated Team Marketing's decision to start its sales process early in these markets. But the agency won't be getting carried away just yet, writes Frank Dunne.
‘Team China’ brand sets high partnership price, targets $400m in quadrennial revenue
China’s General Administration of Sport has announced a new collective brand for all national sport named Team China. Zhang Dan investigates the new marketing initiative.
Beijing 2022: two years away but political and commercial challenges abound
The organisers of the Beijing 2022 Winter Olympics have adopted a less-is-more approach to their domestic sponsorship programme. Zhang Dan reports on their progress in becoming the first city to host both the summer and winter Games.