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Ultimate Sports City 2018

San Francisco 49ers fans outside Wembley Stadium ahead of the NFL International Series game between the San Francisco 49ers and Jacksonville Jaguars in 2013. (Photo by Jamie McDonald/Getty Images).

London has reclaimed its crown as the world’s Ultimate Sports City. The award was once again handed out at the SportAccord convention, which this year took place in Bangkok, Thailand. The ceremony saw London take home not only the overall award, but also pick up the titles for Best Legacy and Best Marketing and Branding.

Held every two years since 2006, the internationally-recognised SportBusiness Ultimate Sports City Rankings and Awards are the longest-established rankings of the world’s top sports host cities.

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