SportBusiness International editor Matt Cutler reports on the ground from Los Angeles in a huge week of sport for the city.
Leaders New York 2015: Day 1
Kabaddi's potential in the United States, the 2022 FIFA World Cup and the unique business model for e-sports - Owen Evans reports from the opening day of the 2015 Leaders Sport Business Summit in New York.
Leaders New York 2015: Day 2
Owen Evans reports from day two of the 2015 Leaders Sport Business Summit in New York.
Flamengo’s Adidas deal set to continue after renewal approved
Brazilian Série A football club Flamengo’s extension of its supply contract with global sports brand Adidas has been approved by the club’s council.
Totally Wicked steps up as Blackburn Rovers shirt sponsor
English Championship football club Blackburn Rovers has ended its agreement with Recoverite Compression, with e-cigarette manufacturer Totally Wicked stepping up to become the team’s new shirt sponsor.
Castore to broaden presence in big European leagues with four more kit deals
UK-based sports performance wear company Castore is to expand its football presence ahead of the 2022-23 season with new deals in four of Europe’s top five leagues, SportBusiness understands.
Binance builds football portfolio with Campeonato Paulista sponsorship
Cryptocurrency exchange Binance has further enhanced its presence in the football sponsorship market by agreeing a deal with the Paulista Football Federation (FPF) to sponsor this year’s edition of the C…
PGA Tour looks to create its own ‘Drive to Survive’ effect with Netflix docuseries
Chris Wandell, PGA Tour's vice president of media business development, tells SportBusiness why the organization is confident its collaboration with Netflix and the four men's majors will help spur the growth of golf worldwide.
Ian Paynton | The Vietnam opportunity
Home to superfans and voracious consumers of sports content, Vietnam has great potential for the sports industry. But it’s got to be approached with tact, says Ian Paynton, co-founder of Hanoi-based content agency We Create Content.
Drone Racing League sees run of growth by pushing boundaries
The Drone Racing League has experienced a run of new business activity and audience development by leaning squarely into emerging trends such as legal sports wagering, 5G and blockchain technology, cryptocurrency, the metaverse, and STEM education. US Editor Eric Fisher reports.
Kinnings: European Tour chose PGA Tour alliance over private equity proposals
The European Tour group examined a range of private equity proposals before opting to enter into a strategic alliance with the PGA Tour, according to deputy CEO Guy Kinnings. SportBusiness speaks to him about the organisation's latest set of accounts which show the financial impact of the deal.