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Brawn GP confirms Canon partnership for Singapore

UK-based Formula One team Brawn GP has announced a new partnership with photographic and digital imaging company Canon Singapore for the Singapore Grand Prix on Sunday 27 September.

The Singapore event, which hosted Formula One’s first night race in 2008, will see the Canon branding on the sidepods of Jenson Button and Rubens Barrichello’s Brawn-Mercedes.

“We are very pleased to confirm our partnership with Canon Singapore for the Singapore Grand Prix and look forward to working closely together over the next two weeks," said Brawn GP team principal Ross Brawn. "Formula One’s inaugural night race at the Marina Bay Street Circuit was a huge success and the floodlights provided a wonderful spectacle against the backdrop of the Singapore skyline, a perfect combination for Canon to showcase their photographic and digital imaging technology.”

Melvyn Ho, vice president of consumer imaging at Canon Singapore added: "The Singapore Grand Prix is one of the most visually distinctive races in the world and, as the leader in digital imaging, the race weekend is the perfect showcase for Canon. We are extremely proud to be working with the current World Championship leaders Brawn GP and respect the skill, vision and engineering excellence that have made Ross Brawn and his team so successful this season."

Brawn also agreed a one-race partnership with brewing company Cervejaria Petrópolis for the 2009 Brazilian Grand Prix on 18 October.

The Brazilian-based Itaipava brand will feature on the nose and sidepods of the Brawn GP cars throughout the Grand Prix weekend alongside branding on the helmets of Brazilian driver Rubens Barrichello and team-mate Jenson Button.

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