American Football
London retains three NFL games as league weighs up new markets
American football league the NFL has opted to maintain its UK International Series schedule at three games in London next season, with Wembley Stadium losing one of its fixtures due to the new agreement to stage matches at Twickenham, home of the English national rugby union team.
Disney chief to push Chargers, Raiders LA project, as cities make their case
The company behind the proposed stadium designed to house the San Diego Chargers and Oakland Raiders in the Los Angeles market has hailed the “game changing” appointment of Disney chairman and chief executive Bob Iger, as San Diego, Oakland and St. Louis yesterday (Wednesday) fought to retain their NFL American football franchises.
NFL partners with TechCrunch on start-up initiative
American football league the NFL has launched a new start-up initiative in partnership with technology media property TechCrunch.
Bruin Sports acquires US marketing agency
Global sports marketing company Bruin Sports Capital has made its latest acquisition by agreeing a takeover deal for Engine Shop, an experiential marketing agency based in New York.
Hosts determined for College Football Playoff showpieces
Organisers of the College Football Playoff (CFP) have announced the host cities for the National Championship, the title game of the US college American football season, for the three years spanning 2018 to 2020.
NFL adds Twickenham to London venue portfolio with landmark RFU deal
American football league the NFL has today (Tuesday) added to its London venue portfolio by agreeing a three-year deal with the Rugby Football Union (RFU) which will see regular season games played at Twickenham, the home of the English national rugby union team.
Chargers to file relocation application, 49ers eye Australia game
NFL American football franchise the San Diego Chargers have confirmed plans to file an application for relocation to Los Angeles, California, while the San Francisco 49ers are said to be considering playing a pre-season game in Australia.
NFL, Jaguars strengthen Wembley commitment with new deal
American football league the NFL has today (Thursday) extended its agreement to play regular-season games at Wembley Stadium for an additional five years, meaning that at least four games per year will be played in London from 2018.
Tag Heuer adds NFL superstar Brady to endorsement portfolio
Swiss watch manufacturer Tag Heuer has added to its sports portfolio by announcing American football star Tom Brady as its latest ambassador.
NFL opens up International Series to markets outside UK
NFL clubs have today (Wednesday) approved a nine-year extension to a resolution enabling regular season games from the American football league to be played outside the United States, opening up the potential for International Series fixtures to be staged in new markets.
NFL UK chief cautious on London franchise
NFL UK managing director Alistair Kirkwood has cooled talk of Britain having its own franchise competing in the American football league in the near future.
London ‘working hard’ on securing NFL team, Johnson says
London Mayor Boris Johnson has said the English capital is “working hard” on securing an NFL American football franchise, adding that UK fans of the sport should “watch this space.”
NFL expands social media presence with Snapchat deal
The NFL American football league has expanded its presence in social media by announcing a partnership with mobile messaging application Snapchat.
Cowboys dislodge Real as sport’s most valuable franchise – study
The Dallas Cowboys NFL American football team has overtaken Spanish LaLiga football club Real Madrid as the most valuable sports franchise in the world, according to business magazine Forbes.
College football showpiece to remain in Atlanta
The Southeastern Conference’s showpiece American football fixture, the SEC Championship Game, will remain in Atlanta until at least 2026 following the signing of a new 10-year hosting contract.
‘Deflategate’ scandal set to roll on as NFL appeals Brady verdict
National Football League (NFL) commissioner Roger Goodell has stated the league will appeal a federal judge’s ruling in the so-called ‘deflategate’ scandal that has dominated US headlines over the summer in a bid to protect the “integrity of the game”.
Chargers, Raiders and Rams make their case for move to Los Angeles
NFL commissioner Roger Goodell has said that all options remain on the table after officials from the St. Louis Rams, Oakland Raiders and San Diego Chargers made presentations to their fellow teams regarding their plans to relocate to Los Angeles.
IMG College acquires TopShelf, adds to Ivy League portfolio
The IMG College division of the IMG agency has acquired US mobile hospitality company TopShelf and has agreed a multi-year partnership with Princeton University.