Sponsorship & Marketing
Business

Michael Payne – 15 years marketing director of the IOC – has been given a new role as part of a major shake-up of the International Olympic Committee’s administration.
Business

Jim Bowie, one of the senior directors at CART, has quit the troubled motor racing series to join marketing agency Continental Sports.
Media

Manchester United's renewal deal with Vodafone has pushed the Premiership champions up to third in the rankings of the most valuable shirt sponsorships in Europe according to sports communications research company Sport+Markt.
Sponsorship & Marketing

The organising committee for Leipzig's bid to host the 2012 Olympics has hired a PR agency to try and undo some of the damage of recent allegations against the campaign.
Media

The English Football Association has instigated a structural change with current director of marketing and communications Paul Barber on his way out and his role to be shared out amongst a new commercial team.
Sponsorship & Marketing

Greece has invoked a country-wide ban on outdoor tobacco advertising for the five-month period around the Athens 2004 Summer Olympic Games.
Sponsorship & Marketing

The NFL is introducing Spanish-language merchandise in a bid to increase its reach in the large Hispanic community in the US.
Events

Sportvision, the sports and entertainment broadcast technology provider, has hired Kellie McKeown as vice president of product management.
Business

The great and good of the UK sports industry with gather at Loughborough University on December 11 for 'People Power', the second sports human resources forum.
Business

Premiere, the former Kirch pay-television platform, is showing good signs of recovery under the ownership of the UK-based equity group Permira. Few expected the company to turn around its longstanding lacklustre performance so quickly and to report healthy half-year results.
Business

Sponsorship and events consultancy Trimedia has been appointed by online betting exchange Betdaq to develop a range of integrated sports event and marketing solutions for next year.
Business

Peter Pezaris, president of operations and product development, has quit SportsLine.com.
Business

Technology firm BenQ has been named by UEFA as the official IT partner for next summer's Euro 2004 soccer championships in Portugal - the final sponsor to be attached to the property.
Business

Specialist online games developer CAT Games has finalised an agreement with the NHL to launch an updated version of its ice hockey management game.
Business

English soccer club Watford is launching an innovative new reward scheme for supporters in conjunction with its main club sponsor.
Business

San Francisco Giants star Barry Bonds has told the Major League Baseball Players Association he will not be signing the organisation's group licensing agreement next year and will instead pursue such opportunities on his own.
Sponsorship & Marketing

Craig Perrett, director of the AFL’s Melbourne Football Club has confirmed he will not seek re-election at the conclusion of his current term.
Business

Sogecable has acquired the worldwide audio-visual, sponsorship and licensing rights of basketball’s the Euroleague.