Sponsorship & Marketing

Apparent Gravity Media (AGM), a leading provider of action sports and sports lifestyle programming, will partner the Dew Action Sports Tour, the first-ever season-long professional multi-sport tour in action sports.

Marcel Vulpis has been taken on by Media Partners as a consultant to run its press office.

Jian Xiaoyu, Beijing 2008 executive vice president, has revealed that the Beijing 2008 Summer Olympic Games should leave a surplus of $16million.

Jian Xiaoyu, Beijing 2008 executive vice president, has revealed that the Beijing 2008 Summer Olympic Games should leave a surplus of $16million.

Infront Sports & Media AG has agreed a deal with Toyota Motorsport GmbH for a sponsorship and marketing partnership.

The consortium behind the new stadium for League Two soccer side Swansea City, is inviting bids for naming rights to its new 20,200-capacity venue.

CANAL+ Group, SFR, Nokia and towerCast have been working together for several months to prepare the launch of a pilot project for mobile television using DVB-Handheld technology.

CANAL+ Group, SFR, Nokia and towerCast have been working together for several months to prepare the launch of a pilot project for mobile television using DVB-Handheld technology.

Dutch global financial services company, ING Life, has signed a four-year deal to become an Official Sponsor of the Asian Football Confederation (AFC) Champions League.

The United States Tennis Association (USTA) has announced that Total Sports Asia (TSA), Asia’s leading integrated sports marketing company, will be the exclusive Asian television rights distributor for the US Open.

KHP Consulting, the international sports marketing agency, will manage Gulf Air’s hospitality programme around April’s Gulf Air Bahrain Grand Prix.

KHP Consulting, the international sports marketing agency, will manage Gulf Air’s hospitality programme around April’s Gulf Air Bahrain Grand Prix.

Disagreements over sponsorship of West Indies cricket have raised concerns over attracting commercial partners to the 2007 World Cup, due to be staged in the Caribbean.

A survey by a French market research group, CSA, has shown that 85 per cent of respondents want Paris to host the 2012 Summer Olympic Games.

ICC chief executive Malcolm Speed has highlighted the leading role that cricket has taken in confronting technology in sport, while strongly defending the role of the umpire.

BoardsportSOURCE, Europe’s only B2B magazine for the surf/snow/skate industry, has organised the first ever European Snowboard Industry Forum, which will take place April 15 to 18, 2005 in Laax, Switzerland.