English Championship football club Brentford FC has signed a two-year back-of-shirt branding deal with South African betting operator Hollywoodbets
Our latest on Covid-19
MLS lays off 20 per cent of staff due to financial impact of Covid-19
Major League Soccer has laid off approximately 20 per cent of full-time employees at its New York City headquarters due to the devastating financial impact of the global Covid-19 pandemic
Rugby main beneficiary as UK government unveils £300m sports support package
A total of 11 UK spectator sports will receive a share of £300m (€335m/$397m) from the UK government to see them through coronavirus restrictions this winter.
WSC Sports strikes deal close to home with Israeli football tie-up
Israel-based automated highlights company WSC Sports has reached an agreement with the Israeli Professional Football Leagues to provide real-time video content
Peroni returns as beer sponsor of Italian Football Federation
Italian beer brand Peroni has returned as a sponsor of the Italian Football Federation (FIGC) until the 2022 World Cup in Qatar
MegaFon signs up in Everton Women’s biggest commercial deal
The women’s team of English football club Everton has expanded its association with digital and telecommunications company MegaFon.
Peruvian Football Federation clears way for collective league rights sales
The Peruvian Football Federation (FPF) has put new legislation in place to sell the broadcast rights to the country’s top-tier Liga 1 collectively.