Sweden

Pangolin, the independent sports media company,has bought the the popular Scandinavian multi-sport siteSportNow (www.SportNow.se).

The EURO 2000 football championships were watched by a cumulative audience of seven billion people, a new survey reveals.

Berlin will host its first Speedway Grand Prix when the series comes to the Friedrich Ludwig Jahn Stadium on May 5, 2001.

Research and evaluation specialist S-Comm is expanding its support office in Sweden with three new staff members.

The Extreme Sports Channel has extended it reach to include the city of Louvain in Belgium.

Kellogg's and the National Basketball Association have signed a multi-year sponsorship agreement.

Russia may file an official complaint against a Swedish company that supplied radioactive sand for a court being laid for a Davis Cup quarter-final.

Representatives from FIFA, UEFA, Europe's leading clubs and the players' union met on Tuesday to discuss proposed changes to soccer's transfer system but were unable to reach any agreement.

Stockholm?s Olympic Stadium will host its first speedway meeting for nearly thirty years when the Speedway Grand Prix hits the Swedish capital on Saturday 29 September 2001.

Leading Swedish clubs AIK Stockholm, IFK Gothenburg and Helsingborg might be interested in playing in a new European league if governing body UEFA backs the idea.

Sweden, Denmark, Norway and Finland have agreed to submit a joint application to host the European soccer championship finals in 2008.

Basketball legend Magic Johnson is to return to Sweden to play more games for MagicM7, a basketball team from the Swedish town of Boras which he bought earlier this year ? say Swedish newspapers.

Norway?s bid to stage this year?s ice hockey world championships could be scuppered by a new anti-alcohol sponsorship law.

European internet sports network Sportal has finalised a new round of funding for its operations, which the company envisages will see it through to profitability in early 2002.

FIFA and UEFA are confident of reaching agreement on new player transfer rules within 10 days.

Internet TV company Kamera is to broadcast the ATP Scania Stockholm Open online next week.

PayForView.com, integrated on-line and off-line entertainment company, has acquired the internet broadcast rights to two international soccer games: The USA woman's championship team versus. Norway on July 30th and the Benfica versus Liverpool game on August 5th.

Extreme Sports Channel, the adventure and adrenaline sports service, is now available on digital cable in Germany.