Saudi Cup

HBA Media has secured extensive broadcaster growth for the second running of the much-anticipated Saudi Cup, which takes place this Saturday, 20th February at King Abdulaziz Racecourse

SIS, a provider of end-to-end products and services to the betting and broadcast industries, has agreed a two-year deal to distribute live broadcast pictures and data to horse racing’s Saudi Cup.

This weekend’s inaugural edition of the Saudi Cup horse racing event will be aired in over 100 territories after media-rights agency HBA Media struck deals with a number of major broadcasters.

Horse racing media-rights agency HBA Media has agreed a short-term deal with FloSports to develop horse racing coverage on the US-based streaming service provider's over-the-top platforms

The HBA Media agency has signed a multi-year deal with the Jockey Club of Saudi Arabia to distribute media rights worldwide on behalf of Saudi Racing, including rights to the world’s richest race, the $…

The Saudi Cup will become the richest horse race in history when its inaugural edition takes place in the Saudi Arabian capital of Riyadh next February