Gino Di

Genius Sports’ Robert Blaszczak explains why major sports teams are becoming increasingly reliant on match stats.

In-depth analysis of the Infront Sports & Media-led video social media strategy for the Ice Hockey World Championship.

The Rio Olympics, the Paralympics and Euro 2016 were the inspiration for some of the most creative video marketing campaigns this year. SportBusiness International asked correspondents and experts from across the globe to nominate their favourites.

Which executives were responsible for the most innovative developments in sport in 2016? An expert panel of SportBusiness International judges have once again come up with their top 20 sports innovators.

In the Attention Economy of 2016, content is abundant; the scarce resource is people's time and attention. Media consultant Kevin Anderson investigates whether sport is losing the battle for viewer's attention and how it can address this.

Where the 2015 European Games in Baku were extravagant, the 2019 edition in Minsk plans to be frugal. Dominic Bliss asks whether the Belarussian capital can deliver the EOC’s flagship event on a shoestring.

Michael Broughton is a partner with Sports Investment Partners LLP, a company that acts as a bridge between the worlds of commercial sport and financial investment.

Brexit and the election of Donald Trump suggest a world that is rejecting globalisation but sport can provide a counterbalance to an an increasingly inward looking planet, says Kevin Roberts.

Esports was the hot topic at Leaders, writes Kevin McCullagh. Whatever you think of its merit as a sport, its role in the sports industry and whether it will live up to the hype, interest among the sports business community is ferocious and the esports sessions at Leaders were packed. So what did we learn?

“The people on his panel understand how to connect with their audience,” said moderator and digital consultant Richard Ayers as he introduced a discussion entitled ‘YouTube stars and social influencer marketing,’ writes Ben Cronin.

Matthew Glendinning and Steven Slayford of Sports Sponsorship Insider share their thoughts from the Brand section of Leaders 2016.

High-level football politics got this year’s Leaders Sport Business Summit under way with two one-on-one interviews, writes Frank Dunne.