Leena Singarajah | Don’t forget the athletes

Leena Singarajah, executive vice-president at sports strategy consultancy StratGy, says the pandemic is a good opportunity to consider whether athletes, national federations, and others lower down the sports industry food chain are getting a fair share of revenues

Leena Singarajah, executive vice-president at sports strategy consultancy StratGy, says the pandemic is a good opportunity to consider whether athletes, national federations, and others lower down the sports industry food chain are getting a fair share of revenues

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