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PDF download | Becoming an Ultimate Sports City - Event Strategy

PDF download | Becoming an Ultimate Sports City - Event Strategy

By: Rachael Church-Sanders

Posted:
15 Jul 2014
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In the first in a series of five mini reports on the business of sports event hosting, in association with the Ultimate Sports Cities rankings, we take a look at the strategies of the world's most successful host cities. There is a discussion of the major themes and trends in host city strategies, and case studies looking at the top five cities in the category of Event Strategy in this year's rankings - Melbourne, Auckland, Copenhagen, Calgary and London.

This report is also available to read as a series of website articles, with enhanced content including images, videos and useful web links:

Introduction - Latest thinking and expert discussion on event strategy

Case study - Melbourne

Case study - Auckland

Case study - Copenhagen

Case study - Calgary

Case study - London

 

Other reports in this series

Becoming an Ultimate Sports City - Legacy

 

Download PDF of Becoming an Ultimate Sports City - Event Strategy:

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