Sponsorship & Marketing
SPORTSPRIZE APPOINTS FORMER DISNEY ONLINE EXEC
SportsPrize Entertainment, a sports-based entertainment and e-commerce Internet company, has appointed Douglas Scales as Vice President of Marketing.
REEBOK EXEC JOINS MELLON ASSET MANAGEMENT
Mellon Financial Corporation has named Michael J. Carbone, formerly target marketing coordinator and manager of Reebok's consumer relations department, as Mellon Private Asset Management?s representative responsible for selling asset management services to sports and entertainment professionals.
ESPN STORES CLOSED BY DISNEY
The Walt Disney Company is to close its trio of ESPN Stores, thereby ending company's two-year-old venture into sports retailing.
UMBRO APPOINTS NEW LICENSING AGENCY
Umbro International has contracted LMI as an officially appointed licensing agency.
PEPSI SIGN AS OAKLAND A’S OFFICIAL SOFT DRINK
Major League Baseball's Oakland Athletics has awarded the Pepsi-Cola Group, the exclusive carbonated soft drink pouring rights and sponsorship at Network Associates Coliseum (`The Net?) making Pepsi its `Official Soft Drink?.
SOCCER `TOP TV SPORT? SAYS SURVEY
Soccer has been confirmed as the most popular globally televised sport in the world according to research carried out by French firm Mediametrie.
REEBOK ADMITS TO FACTORY FAILINGS
Sporting goods manufacturer, Reebok, has published a report strongly criticising working conditions in factories in Indonesia manufacturing its own products.
OLYMPICS CHIEF APOLOGISES FOR TICKET FIASCO
Sydney's Olympic Games chief has apologised to Australians for a misleading public ticket ballot and promised to refund thousands of fans who had ended up with third-choice tickets.
RWC CHAIRMAN BLASTS ITV COVERAGE
The beleaguered organisers of the Rugby World Cup have criticised ITV's coverage of the event as a "disgrace" according to a report in the UK?s Guardian newspaper.
RESEARCH PREDICTS SHIFT OF POWER FROM NETWORKS TO LEAGUES
Forrester Research, a leading independent research firm that analyses technology change and its impact on business, consumers, and society, has predicted that that new Web technologies will allow professional sports leagues to create and deliver innovative broadband sports programming directly to fans.
FOTOBALL SIGNS COCA-COLA LICENSING AGREEMENT
Fotoball USA, a leading provider of custom made sports and non-sports related balls, has signed an agreement with The Coca-Cola Company to produce licensed sporting goods such as footballs, basketballs and volleyballs.
ELWAY, GRETZKY, AND JORDAN TO LAUNCH MVP.COM
Sports celebrities John Elway, Wayne Gretzky and Michael Jordan are to launch a well-financed e-commerce venture that will offer sporting goods, as well as other fitness, health and financial products and services.
UFA CHAIRMAN TO CLARIFY ROLE WITH HAMBURG
Ufa-Sports chairman Bernd Hoffmann has said that he will seek a meeting with the chairman of Hamburg SV Werner Hackmann to clarify the relationship between the two organisations, according to the soccer industry newsletter, The Soccer Investor Weekly Bulletin.
STICKY PROBLEM AFTER AD LAW SUIT
Canadian Olympic gold medalist Myriam Bedard has announced she is suing Wm. Wrigley Jr. Co. for C$725,000 ($500,000).
TAMPA BAY SELECTS SFX AS SUPER BOWL MARKETING AGENTS
The Tampa Bay Super Bowl Host Committee has selected the SFX Sports Group to support the Host Committee's efforts to create and market corporate partnership opportunities in Tampa Bay leading to next year's Super Bowl XXXV.
ADIDAS -SALOMON SALES UP
Adidas - Salomon Group has unveiled first quarter sales of DM 2.7 billion, up 58 per cent on the previous year before the acquisition of Salomon.
ENIC CHALLENGES UEFA MULTI-CLUB BAN
ENIC Plc, which controls three European soccer clubs, has said that European soccer authority UEFA's decision to block clubs with common ownership from playing each other in European competition is in breach of European Union law.
AMER HIT BY 52% FALL IN ASIAN SALES
Shares in Amer have fallen 9% after the Finnish sporting goods manufacturer warned of sharply reduced sales in Asia and mixed demand for its Wilson tennis equipment and Atomic brand products.