Sponsorship & Marketing

Youbet.com, the US-based online live event and wagering company for the horseracing industry, has launched Youbet Express, a new web-based version of its core horseracing product line.

A call by Australian tour veteran, Jan Stephenson, for more support of women?s golf in Australia from American sponsors to boost prize money and promote the sport has received support from Australian golf authories.

Organisers of the 2005 world athletics championships said on Thursday they are not concerned that London mayor Ken Livingstone has refused to sign a contract with the International Amateur Athletic Federation (IAAF).

ITC Ltd , India's largest cigarette maker, has invited proposals to take over its sponsorship of the nation's cricket team following a government move to discourage tobacco advertising.

English Premier League side Leicester could pocket up to #7million from a new sponsorship deal with IT electronics manufacturer LG Electronics.

Europe's biggest media group Bertelsmann AG has opened the way for a possible stock market listing through a share swap deal to take control of Europe's largest television group RTL, the Luxembourg-based owners of Munich-based sports marketing group, UFA Sports.

Octagon today have signed the Virginia Tech All-American quarterback Michael Vick and will manage Vick?s NFL contract negotiations, marketing endeavours, financial management

FIBA SuproLeague chiefs say they are open to resume talks with teams in the rival breakaway league in a bid to protect the credibility of top level European club basketball.

Pan-american Sports Network (PSN), the 24 hour sports channel, has signed a multiyear partnership with soccer legend Pele.

Brazilian superstar Ronaldo has given evidence at the Brazilian parliamentary investigation into alleged corruption in football ? but refused to disclose details of his contract with Nike.

Following reports that German sportswear and equipment maker Adidas-Salomon AG have been fined 2.4 million euros ($2.3 million) by a French court for anti-competitive practices, the company have said that the fine was actually paid in 1997.

Soccer's international governing body FIFA will raise more than $1 billion in the bond market to cover its costs in the run-up to the next two World Cups.

Tennis Canada has appointed Anthony Alfred as regional director, media and public relations.

Sports marketing agency Global Sportnet has become the latest company to join the Virtual Imaging Alliance.

English county cricket club Kent has appointed Jon Fordham as its head of marketing.

The National Association for Stock Car Auto Racing (NASCAR) has elevated two marketing executives to vice president positions within the sanctioning body.