Sponsorship & Marketing

Brands Hatch Leisure, the UK motor racing circuits group, has confirmed it will continue with plans to invest #20m in the Brands Hatch circuit so it can stage the British Formula 1 Grand Prix in 2002.

The Organising Committee for the 2004 Olympic Games hope to make 100bn drachmas ($326m) from the licensing of the new Athens 2004 logo, according to a Financial Times registered source.

Rotterdam police and local authorities are falling badly short in their efforts to contain a rising hooligan threat at next year's European championship finals, an independent research body has said.

SportsLine USA, the global Internet leader in sports content, community and commerce, has entered into an agreement with REDA Sports Express, the largest specialised distributor in the sporting goods industry, to provide merchandise for sale in its e-commerce area.

The Sports Authority, the largest full-line sporting goods retailer in the United States, has opened an online store, TheSportsAuthority.com.

E*TRADE Group, a global leader in electronic personal financial services, has signed an agreement with the NFL to sponsor the Super Bowl XXXIV Half-time Show.

Leading Olympic officials have played down the significance of a decision by Reebok to withdraw its sponsorship of the 2000 Sydney Games, saying it was "not the end of the world".

Cornhill Insurance has decided to quit its sponsorship of English Test matches after next season.

U.S. sportswear maker Nike Inc said initial tests on soccer shirts in German Bundesliga soccer team Borussia Dortmund colours - withdrawn last week after traces of a toxic chemical were found in them - had shown the jerseys were safe.

English Premier League soccer players could register goals that are repeated on television as their own intellectual property, according to a report in The Observer newspaper.

FIFA President Sepp Blatter has issued a stiff warning to top European clubs tempted to join a breakaway league.

Adidas - Salomon Group has unveiled first quarter sales of DM 2.7 billion, up 58 per cent on the previous year before the acquisition of Salomon.

ENIC Plc, which controls three European soccer clubs, has said that European soccer authority UEFA's decision to block clubs with common ownership from playing each other in European competition is in breach of European Union law.

Shares in Amer have fallen 9% after the Finnish sporting goods manufacturer warned of sharply reduced sales in Asia and mixed demand for its Wilson tennis equipment and Atomic brand products.

Australian businessman John Elliott has apologised for one of his more infamous smoking stunts.

Use of FIFA's logo is to be devleoped accoridng to the Federation's marketing partner ISL.