Sponsorship & Marketing

Brands Hatch Circuits Ltd - formerly Octagon Motorsports - has appointed a new marketing executive to handle corporate hospitality and business sales.

Management and marketing firm Sports Management Network Inc (SMN) has brokered a deal between its client - IndyCar racing champion Sam Hornish Jr and Swiss watch firm Maurice Lacroix.

The English Football Association has signed up fashion designer Giorgio Armani to design the official off-field wardrobe for the England international soccer team in a three-year deal.

Indian sports marketing company WorldTel - which represents cricket's Sachin Tendulkar - has been hit by tragedy after its chief operating officer was killed in a car crash.

Mark McCormack - founder of sport's biggest marketing company IMG - has died this morning in a New York hospital aged 72.

Following a successful promotion of the Super Bowl, the National Football League (NFL) has handed Hill & Knowlton its PR contract in the UK.

US sports retailer Champs Sports has signed an endorsement deal with NFL players Tiki Barber and Ronde Barber.

Mark Palios has been confirmed as the new chief executive of the English Football Association after months of speculation and rumour.

International research company Sports Marketing Surveys have opened a new office in Spain - coinciding with this week's SportAccord conference in Madrid.

Badminton brand Carlton has re-signed Danish European champion Peter Rasmussen on a new three-year endorsement deal.

The Professional Squash Association (PSA) has appointed Pro-Active Television as exclusive TV and sponsorship development partners for the next three years.

European soccer governing body UEFA has opened the agency tendering process for the commercial rights to the UEFA Under-21 Championship in 2004.

Michael Payne, marketing director of the IOC, has warned that complacency is the biggest single threat to sportB4s commercial prosperity, in the opening session of SportBusiness 2003 at the SportAccord conference in Madrid.

SportBusiness 2003 forms today's section of industry conference SportAccord, with some of the biggest names in the industry discussing the core issues impacting on the sector.

The new marketing chief of Brands Hatch Circuits Ltd - previously Octagon Motorsports - has explained his role in the management team and his plans to further promote the unit's events.

MotoGP has signed its latest partner deal - this time with Austrian mobile computing and communications firm Gericom.