FIBA ClubCo
Team embarks upon new business era with BCL sponsorship sales
Team Marketing is to sell sponsorship rights and provide commercial advisory services to the Basketball Champions League (BCL) and Fiba Intercontinental Cup in the agency’s first piece of announced new b…
BCL strikes long-term data visualisation deal with Viziball
The Basketball Champions League has agreed a deal with French data analytics company Viziball to deliver data visualisations and advanced statistics to fans, broadcasters and publishing companies until…
Basketball Champions League appoints ex-IOC executive Gauthier as CCO
The Basketball Champions League has appointed former International Olympic Committee executive Benjamin Gauthier as its chief commercial officer
BCL unveils new competition format that ‘maximises commercial appeal’
The Basketball Champions League has announced major changes to the format of the competition for the forthcoming 2021-22 season in alterations that it says will “maximise the commercial appeal” of the…