Bahia
São Paulo and Bahia strike new stadium naming deals
Brands from the confectionery and betting sectors have broadened the stadium naming rights market for top-tier football clubs in Brazil
Terms agreed for City Football Group’s entrance into Brazilian market
City Football Group (CFG), the parent company of English Premier League club Manchester City, has agreed terms on a takeover deal that would make Campeonato Brasileiro Série B team Bahia the first Brazilian …
Globo adds Bahia to Série A pay-television rights set
Brazilian media company Globo has added the pay-television rights of Bahia to those it recently captured from Campeonato Brasileiro Série A football clubs held by former rival Turner.