Middlesex County Cricket Club has signed up independent real estate consultancy Knight Frank as a major sponsor.
As part of the deal, the brand’s logo will be visible on the front of the shirts worn by Middlesex players in the Twenty20 format, applying to the men’s, disability, academy and youth squads.
In addition, it will support the club’s women’s team with a presence across the playing and training kit.
It joins a sponsorship portfolio which is headlined by long-term principal sponsor, investment management service provider, Brooks Mcdonald. The firm’s current contract with the club runs until the end of 2021.
Middlesex chief executive, Richard Goatley, said: ”These are obviously extraordinary times and, like every organisation, we are primarily focused on dealing with the impact of the Covid-19 outbreak and ensuring the welfare of our staff and players. However, as and when the 2020 cricket season starts, we very much look forward to working with Knight Frank.”
County cricket clubs have been relatively active in announcing sponsorship agreements despite the global crisis. This example follows Somerset’s signing of kit supplier Kukri, while Warwickshire extended with its own kit deal with PlayerLayer.
The England and Wales Cricket Board has announced the 2020 season will be delayed until 28 May.