USA
Events

The New York Jets are using a real-time TV and radio monitoring and alert system that enables them to respond to events within the same news cycle.
Business

The De Beers diamond company is reportedly on the brink of a new sponsorship deal with the Ferrari Formula One team that would see it replace Vodafone in 2007.

A new labour deal has been agreed between US Soccer and the national team’s players’ association.
Events

Sirius Satellite Radio and the National Basketball Association (NBA) have reached a new broadcasting and marketing agreement that expands their current broadcasting deal.
Business

Beijing Olympic organisers have launched their Supplier Programme, the third tier of the 2008 Olympic sponsorship programme.
Sponsorship & Marketing

NBA Europe Live presented by EA Sports will feature four NBA sides competing against top European basketball clubs in seven European cities across five countries.
Events

Clipper Ventures has appointed Pitch PR to oversee the global PR and communications campaign for the VELUX 5 Oceans Race.
Events

KBS America has agreed a deal for the exclusive Korean language broadcast rights to the 2006 FIFA World Cup.

Many of the world's leading stars will compete in the inaugural World Baseball Classic, World Baseball Classic Inc. announced yesterday.
Business

Cablevision Systems Corp. rejected a $700million offer from an investment group last month to buy the New York Knicks and the New York Rangers.
Business

Smartphones Technologies Inc. has signed an agreement with Fox Interactive Media to deliver college sports content to cell phones in the US.
Business

Disney’s Wide World of Sports in Lake Buena Vista, Florida has been awarded first round games in the inaugural World Baseball Classic.
Business

Intellectual Property consultancy, Rouse & Co. International, is the official Presenting Sponsor for C-Zone, China’s sport and brand marketing conference.
Business

Broadcaster Setanta and Verizon Wireless, the wireless service provider, have teamed up to deliver content across the US on a mobile web service.
Business

Broadcaster Setanta and Verizon Wireless, the wireless service provider, have teamed up to deliver content across the US on a mobile web service.
Business

Redmandarin has been named as the top marketing agency to work for in the 2005 Marketing Employer of the Year survey.
Events

Former tennis star Jim Courier’s event company will launch a four-stop senior men’s tennis tournament in 2006, five years after the last circuit failed.
Business

NFL franchise The New York Jets have signed a three-year television deal with SportsNet New York.