Asia

Asiacontent.com, a leading Asian multi-local internet content company, and SingTel Mobile have launched an on-demand short messaging service (SMS) in Singapore featuring Euro 2000 up-to-the-minute results, news and tips.

Caltex Oil (Thailand) Ltd is stepping up its promotion campaign in the run-up to the Asian Games, for which it is a major sponsor.

Asian soccer chiefs are to hold an emergency meeting in Bangkok to decide what to do about FIFA's effective allocation of just two Asian qualifying slots for the 2002 World Cup, officials have said.

Nick Faldo is taking part in this week's Johnnie Walker Classic without a sponsor following a row with his main backer.

Italian sportswear company FILA has signed a $12 million three year deal as technical sponsor/official supplier for the ATP Tour Super Nine series and world championship.

Hutchison 3G Italia , holder of an Italian third-generation mobile phone service licence, says it has acquired exclusive rights to transmit highlights of five Italian soccer clubs' games.

Telstra Corp Ltd, Australia's dominant telecommunications group, wants to capitalize on its success in wiring the Sydney 2000 Olympic Games by penetrating the world's biggest potential market, China.

FIFA president Sepp Blatter has said that there is still a possibility that North Korea may be able to host some 2002 World Cup matches.

London-based sports public relations company, Vision Sports PR, has consolidated its team of sports consultants selected for their sports media and participation experience.

Asian sports broadcaster ESPN STAR Sports (ESS) has acquired the exclusive terrestrial, cable and satellite television broadcast rights of the English Premier League for the next three seasons beginning August 2001.

South Korea's influential FIFA vice-president Dr Chung Mong-joon added his weight on Wednesday to the campaign to have UEFA President Lennart Johansson elected as the new president of FIFA.

South Korea has launched a campign to host the 2010 Winter Olympics.

UK-based structural strands company Bridon International has secured a contract to supply structural cables for the roof structure of the Inchon Munhak World Cup Stadium in South Korea.

South Korean sports site start?ups are proliferating and using US-based sports marketing models, according to a report from The Korean Times.

Pakistan are sending a representative to India to assess the threat to their cricket tour posed by Hindu activists, a top official has revealed.

Kenyan cricket chiefs have asked the sport's world governing body for more international matches following the recent West Indies tour of the country.