Tokyo 2020
Features
Failure to insure against pandemic will catch out many Asia-Pac sports properties
Only a handful of the biggest sports events globally were insured for the Covid-19 interruption. Tommy Elliot of specialist events insurer Circles Group tells SportBusiness about the implications for sports properties, and for his own industry.
Chinese athletes to benefit as government heads off potential for endorsement disputes in Olympic year
Regulation has limited the extent to which China’s sporting stars can capitalise on their sporting prowess via commercial deals. But recent rule changes by the General Administration of Sports offers new possibilities. Chen Yaolin investigates.
Tokyo 2020’s promise to be “the most innovative” Olympics in history takes shape
In the third of a trilogy of interviews with the Tokyo 2020 organising committee, SportBusiness speaks to Hideyo Hirata, head of the innovation promotion office and deputy executive director of technology services.
Will 2020 mark a return to health for China’s sporting stocks?
A two-year IPO freeze has hit Chinese sport companies, with numbers down and Wanda Sports’ listing a high-profile disappointment. How did ‘IPO fever’ fade, and will things change in 2020? Chen Yaolin reports.
How Tokyo 2020 smashed the domestic sponsorship record for the Olympics
In the second of a trilogy of interviews with the Tokyo 2020 Organising Committee, SportBusiness spoke to Masahiko Sakamaki, the executive director of the committee’s marketing bureau.
Dentsu role in Tokyo 2020 bid under spotlight
Japanese marketing firm Dentsu played a deeper role than previously understood in helping Tokyo win the 2020 Olympics hosting rights, according to news agency Reuters, which is reporting on ongoing scrutiny…
British Rowing continue analytics deal with SAS
British Rowing has extended its contract with global analytics partner SAS.
The deal will now run until December 2021, meaning it will cover the rescheduled 2021 Olympic Games and Paralympics in Tokyo
NBC Olympics, Twitter extend tie-up through 2022 Beijing Winter Olympics
The NBC Olympics division of US media company NBCUniversal has extended its content partnership with social media platform Twitter in a deal which covers the postponed Tokyo Summer Olympics set for the …
Silver: NBA unlikely to take break for Tokyo Olympics
National Basketball Association commissioner Adam Silver has said the league is unlikely to take a break for the rescheduled Tokyo Olympics next summer
Tokyo time for judo
The 2019 World Judo Championships in Tokyo will not only be the showcase event of the year in the sport; it will also provide a perfect launchpad for athletes, officials and fans ahead of the 2020 Olympic Games.